This week Made by Many put on an event for the D&AD New Blood festival. As New Blood is designed to welcome graduates to the creative industry, we thought it best to hand over the floor to two of our most recently-graduated members of staff, Conor and Cath.

The event was called It's (mostly) all about you: customer development in an increasingly social, digital world. Stuart provided an introduction to Made by Many and the lean agency model we're following, and then Cath and Conor talked about what this means to them: how they practice customer development in design (Conor) and strategy (Cath) and how their educational and career paths have led them here. They also presented a case study on Skype in the classroom, which went over really well.

The Lean Agency – Made by Many for D&AD

View more presentations from Made by Many.

Huge thanks to D&AD for helping us organise the event, and to all those – students and non-students alike – who attended and took part.

Sara Williams

Sara worked as a journalist, copywriter and blogger before joining Made by Many. She loves writing and community building, and accordingly works on content strategy, copywriting and business development.

In her off hours, Sara contributes to several publications, mainly writing about culture, media and international issues. She's very interested in how emerging technologies and corresponding cultural shifts can facilitate lasting social change.

She also recently started Girls' Club, a network for women in the creative industry: http://girlsclub.posterous.com/

@saradotdub

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Our D&AD event: lean agencies, customer development and careers